Jackson Health System recently received a local silver ADDY award for its powerful TV advertising campaign, “I Am Jackson.” The commercials, which were competing against global companies like McDonald’s and Honda, feature Jackson employees and have been airing throughout our local television market.
JHS partnered with Newell+Dec, an emerging Miami-based advertising boutique, to produce the 30 and 60 second spots which were made possible through a mutually beneficial agreement. The English-language commercials were created at no cost to Jackson Health System. Estimated production costs to create commercials like these can cost hundreds of thousands of dollars.